Articles & Pages (CMS)

Beyond the catalog and menu, the storefront has its own mini-CMS — a section for text content: news articles (a blog) and freeform static pages ("About us", "Shipping & payment", "How to care for your product", etc.). It plays the same role as blog/pages in Shopify or WooCommerce — content for SEO, shopper trust and a venue's news feed, not tied to any specific product or dish.

Open: Admin Panel → Websites → open a location → "Pages" tab.

The editor

The "Pages" section is a list of every article and page for the location, with search, sorting and each entry's status. Every entry has a type:

Article — appears in the site's blog feed, listed by date;
Page — a freeform static page at its own address (e.g. "Shipping", "About us").

The editor is a full rich-text editor with a toolbar: headings, bold/italic/underline/strikethrough/highlight, lists (including checklists), tables, quotes, code and code blocks, dividers, text alignment, link/image/video insertion (including YouTube), image width presets, a text color palette, an HTML source view, and fullscreen mode. The article list supports search, sorting, and unsaved-changes detection (guarding against accidentally losing edits); saving is via a button or a keyboard shortcut.

AI editing assistant

The editor has an AI-assistant button with ready-made actions: improve style, fix errors, shorten, expand, continue writing. The assistant rewrites the selected text or the whole article in the same language it's written in.

AI-written articles

The "✨ AI Article" button starts writing an article in the background — no waiting; the whole process runs on a schedule on the server, and you can navigate away from the page.

The brief wizard

You describe the assignment:

the article's topic;
depth — from a short single-pass piece to multi-stage writing with an outline, draft, critique and proofread;
must-mention products — up to 10 catalog products the AI weaves links to into the text;
cross-linking with your other published articles (on by default);
a series of articles — you can queue several topics at once in a single action;
grounding in your knowledge base — if your venue's knowledge base is filled in, the AI pulls relevant facts and fact-checks the text against them after writing (e.g. your real return window or shipping terms, rather than something the model would otherwise make up);
web research — when needed, the AI looks up current information online (in the article's language plus English), so it isn't limited to the model's outdated built-in knowledge;
auto-publish — the finished article can be published right away instead of going into review.

Queue and progress

The "🗂 Queue" section shows every running job and its status. For each job you can see:

the current stage (outline → sections → polish → etc., depending on the chosen depth);
the intermediate output of every completed stage — you can see exactly what the AI wrote at each step, even before the whole article is done;
a "Cancel" button for an active job;
for finished articles — a "Review & publish" button that opens the draft directly in the regular editor.

A finished article always arrives as a draft in the same article list — you can always review and edit it by hand before publishing, even with auto-publish turned on.

Publishing, SEO and translations

Draft / published — until an article is published it isn't visible on the site, but it's viewable and editable in the admin panel.
SEO fields — every article/page can have an SEO title, SEO description, keywords and an FAQ (questions and answers). AI-written articles fill these in on their own, including FAQ structured data for search engines when the article has a Q&A block.
Footer navigation — an article or page can be added to the site's footer navigation.
Auto-translation — the article body (not just the title) is translated automatically into every language enabled on the storefront; there's no per-article "translate / don't translate" toggle — translation always follows the site's language list.
Internal links — links to products and to your other articles inside the text stay within your site (and work correctly with a custom domain connected too).

Where articles and pages appear on the site

/blog — the feed of published articles, listed by date;
/p/page-address — a specific static page at its own address (slug);
an individual article opens at its own address within the blog feed;
optionally — a link in the site's footer (toggled per entry);
/help — articles assigned to the “Help” group are collected into the Help Center.

Comments on articles

Guests can comment on blog articles. Comments are pre-moderated: they appear on the site only after you approve them.

The setting and the moderation queue live next to the article list:

an “Allow comments” toggle and an “ask for the author's email” option;
a queue filtered by status: pending, published, rejected;
per-comment actions: publish, reject, return to the queue, delete permanently.

Legal pages

The mandatory legal pages of a site — privacy policy, terms, returns, cookies and delivery — do not have to be written by hand: a wizard next to the article list generates them. See Legal documents.

Related sections

Online Store: Storefront and Selling — products you can link to from articles
SEO & Storefront Promotion — how articles land in the sitemap and structured data
Website builder — the overall site styling the CMS is embedded in
Knowledge Base — the source of facts for AI writing and fact-checking

FAQ

Do I have to use AI to write articles?

No. You can write and edit articles and pages entirely by hand in the editor — AI writing just speeds things up and suits a steady content flow.

What does a shopper see while the AI is still writing an article?

Nothing — the article only appears in the list as a draft once the job finishes (or, with auto-publish, once it publishes); in-progress stages aren't shown on the site.

Can I turn off translation for one specific article?

No, translation applies to all articles and follows the site's enabled languages — there's no per-article opt-out.

Can the AI get facts about my business wrong?

If your venue's knowledge base is filled in, the finished article is additionally fact-checked against it — contradictions with a knowledge-base fact are corrected automatically, and disputed points the model can't resolve on its own are flagged in the text for your attention. Without a knowledge base, the AI writes from general topic knowledge — such articles are worth reviewing before publishing.

Can the AI generate an article cover image on its own?

Not yet — you still need to upload a cover image for an article (or page) yourself in the editor.

📝 Articles & Pages (CMS)